MajesticAromas.com"Where Health and Wellness has been Redefined"

The television commercials are brilliantly-crafted fusions of dancing plum fairies waving wands of calorie-free pixie dust. The advertising slogan is legendary; a perfectly penned typeset tap-dance that’s been delicately dusted with the sweet, sweet overtones of sugary goodness for all those wise enough to jump on this now billion dollar bandwagon. You’ve got to hand it to the marketing efforts that continue to fuel the sales of Splenda®.

This unheard of and seemingly overnight success has crowned Splenda® the number one selling branded sweetener in the United States. It is available in over 80 countries and can be found in more than 4,000 products. But in light of its mainstream recognition, a number of questions have yet to be answered. Is it natural? Is it safe? Has the  public been duped into believing that this “chemical” sweetener might actually be healthy?  What aren’t they telling us?

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